2011 Kids Rock Fest iRock for Wishes Location: Polo Club Lackwood Ranch Benefiting: Make-A-Wish Foundation Objective Dates: May 14th – May 15th > 11am – 8pm: Movie at 6:30/7pm Each Night… Expected Attendane: 7,000 – 11,000 + Visitors per day Sarasota and Manatee Counties #1 Resource for summer camps, local attractions and things to do and Learn along the way in our community. • Vendors will have interactive activities for the kids highlighting there business free of charge. Creating non-stop action all day for the whole family. • A variety will have of workshops: o Art, drama & Music o Sports & Athletics o Pets o Science o Health & Eco friendly living o Family oriented vendors only! • Under 5 learning zone • Live music and music and Performances from Kids that Rock Sarasota & local musicians and talent from all ages • Art exhibit from local schools • Pet zone along with endangered animals • A Bounce & Physical activity zone, (No mechanical Rides or Activities) • Dance & Drama show/ activities • “Battle of the Bands under 21” • Tasty treats and food from local merchants. • A petting zoo, pony ride, face painting, hula-hoops, ice cream, put-put golf & much more. • Picnic area. So bring a blanket and enjoy the atmosphere that will end with a Movie that the whole family can enjoy together Vendors will have interactive activities for the kids highlighting there business free of charge. Creating non-stop action all day for the whole family and tons of variety workshops: • Art, drama & music. • Lots of Free Activities and Games along with other low cost activities • Sports & Athletics • Battle of the Bands under 21 preliminary round • Pets • Science • Health & Eco friendly living • Family oriented vendors only! • Under 5 learning zone • Live music from Kids that Rock Sarasota & local musicians and talent from all ages. • Art exhibit from local schools Kindergarten – High school • Pet zone long with endangered animals • A bounce house & physical activity zone, (No mechanical Rides or activities) • Dance & Drama show/ activities • Tasty treats and food from local merchants. • A petting zoo, pony rides, face painting, hula-hoops, ice cream, put-put golf & much more • Picnic Area. So bring a blanket and enjoy the atmosphere that will end with a Movie that the whole family can enjoy together. How We Market the Event- • We will reach over 90,000 students in the Sarasota & Manatee County area, with morning announcements, Take Home Flyers, posters at school and we will be having an art exhibit featuring student work for some of the surrounding schools from Pre-k to college. • Tv PSA is Sarasota & Manatee area networks • Radio PSA • Print, local magazines and newspapers • Press Release and interviews to local media outlets • Email blast to over 70,000 local emails • Facebook, twitter and myspace • Calendar of events to over 150 local and national websites • Kids Rock Festival Wevsite in Progress and youtube • Posters and flyers distributed around the Sarasota & Manatee County community